sony_hdc-1400_camera_med

See that camera above? Well, ABS-CBN now has 24 of these for their studios. Soon, our favorite telenovelas will be viewable in full HD!

From the press release which was sent by Sony:

ABS-CBN Philippines, Asia’s first commercial television broadcaster, has just announced its intention to acquire 24 Sony HDC-1400R HD portable studio cameras. ABS-CBN is upgrading its studio facility at Quezon City, north of Manila, from SD to HD and Sony was the obvious choice.

ABS-CBN owns the biggest cable network in the Philippines and is involved in the production of television programming for domestic and international audiences. They deliver content around the world to countries including North America, Europe and the Middle East.

The decision to upgrade to high definition was based on the increasing demand for high definition content from their domestic audiences and those that they export to around the globe. ABS-CBN is at the forefront of broadcasting in the Philippines and is the first to invest in Sony high definition studio cameras.

Two huge entities — telcos and the TV networks — these are the two things that push technology to be adopted by the masses. In this case, we’re looking at the death of CRT televisions and say hello to the sexier 720/50P resolutions (I’m not much of an A/V guy but I think the 1400R can also do 1080p).

Here’s the full press release.

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You have 11 Responses

  1. What’s *your* favorite Kapamilya telenovela? :mrgreen:

    2. Phoebe on May 11th, 2009 at 10:33 pm

  2. I think they should invest in intense cinematography instructions for their DPs and cameramen first. There’s currently nothing on the channel that begs to be seen in High Definition. Bad lighting, uninspired composition, and poor color correction in a lot of their fiction shows at least.

    3. Jedd on May 11th, 2009 at 11:07 pm

  3. @phoebe — too many to mention *heehee*

    4. Jayvee on May 12th, 2009 at 10:48 am

  4. really now *raises eyebrows*

    5. Phoebe on May 12th, 2009 at 9:01 pm

  5. [...] ABS-CBN now about to broadcast in HD, will HD–TV finally catch up in the [...]

    6. With ABS-CBN now about to broadcast in H … – problogger philippines on May 13th, 2009 at 1:00 pm

  6. @phoebe … mmmmmmmmmm……. *thinking*

    7. Jayvee on May 13th, 2009 at 5:23 pm

  7. It’s about time. however, is the broadcast industry digital TV ready moreso the consumers??? not everybody i suppose…

    8. Jim on May 14th, 2009 at 10:23 am

  8. [...] In any case, someone has to take the first step, and those who do own HDTVs in the Philippines may finally maximize their pricey purchase. Or there’s the possible chance that Filipinos can now watch HD ABS-CBN videos online. Thanks Jayvee! [...]

    9. ABS-CBN Spends Big Bucks For HD Upgrade on May 15th, 2009 at 7:32 am

  9. @Jedd Yes, I agree with you on the cinematography and the some of the shows also need to work on some of the audio because they use the same recycled music all the time time for some better audio please. However I will be awaiting the release of HD on TFC baby.

    10. edwin on May 19th, 2009 at 11:22 am

  10. Good.. But invest more.. RED cameras are better than HD.. This is for the cinematography that surpasses HD.. Para magka-bluray movies naman tayo.. :D

    http://www.red.com

    11. Techkandai on June 8th, 2009 at 4:24 pm

  11. In my opinion the best tv show of 2009 was family guy ? do you guys agree with me ?

    12. Adam Brammell on March 25th, 2010 at 4:21 pm

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