Author: Jayvee Fernandez
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Limited Edition Manny Pacquiao Nike Apparel
EDIT: Here’s an updated release of the Pacquiao vs Cotto Trainer 1 shoes! Wow! I’d like to thank Miles for sending these photos over — the new Manny Pacquiao apparel look really remarkable! The Nike Trainer 1 shoes above will be sold in limited stock with only 49 pairs at P5,209.00. If you’re around town…
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Geek Lust Summarized in Paper
This is the summation of all my fetishes, rolled neatly into several signatures of paper. J.J. Abrams is guest editor for WIRED Magazine for May ’09. Abrams, famed for Lost and Fringe and the upcoming Star Trek reboot brings in the theme of MYSTERY: Think back, for example, to how we used to buy music.…
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Three Thoughts on Personal Branding Online
I’d like to share three short pieces I wrote as a regular contributor for Performancing. What ties the three together are really just my thoughts on personal branding online and marketing yourself. The first is a short brain fart on determining what type of blogger you are based on how much information you are willing…
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Sandbox: The Social that’s Local
Back in January I worked on a project to pre-launch a rather ubiquitous idea called Sandbox. Well I wasn’t alone. There were hundreds of other Internet personalities, influencers and media practitioners in the Philippines involved in the beta testing phase, which is, to my knowledge the biggest crowd sourced activity ever orchestrated in the local…
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Open Water Dive Certification Week I: Dive and Trek, Anilao
Henderson Gold Core What a weekend! I’m in the process of completing my open water diving certification under PADI (yay a blog!). I’ve always wanted to launch into the deep, so now that I have the time and a little more savings, I decided to invest slowly in dives. I dragged Juned into taking lessons…
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Lakawon Island Photos with the Lumix LX3
We spent most of Black Saturday in Lakawon Island. I was so glad to finally have a huge burden off my shoulder — literally — as I would usually take my SLR for field trips. I recently caved in and acquired a Panasonic Lumix LX3. The Summicron Leica lens is amazing: it’s quite hard to…
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The Talisay Ruins: My Ancestral Home
Finding the words to describe a piece of history that defines your roots isn’t an easy thing to write about. Believe me, I’ve slaved over a blank screen with my cursor blinking impatiently, urging me to write down words. And I guess there really is no better way to talk about the Talisay Ruins in…
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Tisha Silang on UNO Magazine April 2009
If you’re sensitive to branding, you may have noticed a transition from the old UNO design. Of course, this isn’t final but a rebranding isn’t an overnight process but a lot of the new things are starting to take form in April’s issue with Tisha Silang on the cover. Inside we also have Cesca Litton…
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“We get it, but the key decision makers don’t”
If you belong to an ad agency, you’ve probably heard this before — young guns get the whole new media, social marketing, web 2.0 bit (argh, so many buzz words!) but at the end of the day we always defer to the higher authority of clients who have decision makers who do not understand Internet…
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