Laban, Pacquiao!
[Check it out at Team Xbox]
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Me want!
Every morning, I check out my WP dashboard to see if I received new trackbacks and links over the evening. Some of the sites that link back are a little duh, but every once in a while I find gems such as these…
So cool. Portable, inflatable.
from The Gadget Garden
The last PR update was five months ago. The online community is expecting another one soon. PR updates are important because they determine how “valued” your webpage is. For those who earn money online, a PR of 6/10 merits around $100 in advertising ads from various sources.
You can check your site’s PR by typing it in here. PR fluctuates when a change is imminent so readings may vary from time to time. For a more in-depth look at Google PR, you can read this post.
Makes me realize the power of Google really as the measuring stick for several online ads.
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SUMMIT recently made public a TNS survey highlighting the most popular magazines for 2005 based on newsstand sales in over 100 (?) locations. Interesting to note is the tech section where HIP was able to place two of the titles in the top four. That’s PC Magazine in number 2 and m|PH at number 4.
From September 19 to October 3, TNS-Trends, the leading customized marketing research company in the Philippines, visited 150 newsstands in Metro Manila to determine “how many copies of the last issue of the magazine were sold in the last 30 days.”
T3 Philippines placed number 1 (and so did a whole bunch of their titles for other categories. Fishy? Well, I shall not comment). But what’s interesting to note is that regardless of who made it to number 1, SUMMIT has actually placed a mass market standard of measure (like T3’s technology in general theme) and applied it to niche publication titles like m|PH (portable technology) and PC Magazine (ultra geeky stuff like servers and all that AJAX shit).
What does this tell you?
A lot. That our niche tech titles are more widely read than other tech mass consumer mags. And that means a lot. Plus the notion that media buyers allocate advertising budgets for the top 4 publications per category.