Jayvee Fernandez is a tech enthusiast, Digital Manager, and Technology Editor for The Philippine STAR.
He is also an EAN certified SCUBA Diver and underwater photographer based in Metro Manila, Philippines. His photos and videos have appeared in various international and local publications including Random House Germany, Discovery Channel Canada, and CNN.
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The Spin
I’ve always been fascinated at how the good public relations agencies master the art of The Spin. They are able to pitch, convince and communicate ideas and transmute them into a brand campaign, advocacy, or promotion. There is no moral judgement present in such cases as these awareness campaigns are to be taken as “amoral”…
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Toblerone Thank You Day at the iMAX video!
Amidst the tragic series of events that occurred last Friday, the Philippines continues to celebrate her freedom. The Mall of Asia iMAX parking lot was well attended yesterday, as October 20 2007 was marked as THANK YOU DAY PHILIPPINES. In this video, Bianca Gonzalez starts the countdown to the lauching of “Toblerone triangles” as the…
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Christmas Gadget Wishlist: EPSON 30s Home Theater Projector
I spent the long weekend with the EPSON Philippines team for a regional business conference. As an observer, I was witness to the launching of EPSON’s new solutions business unit that basically consisted of POS solutions, small to medium business projectors, and of course, their printers. Amidst the array of hardware solutions, one particular product…
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Update 3: Glorietta ‘Bombing’ photos taken by INQUIRER.net from bloggers
More than the INQUIRER breaking news page, “Disney” has been getting a lot of traffic over at his Multiply site for the photos he took of the bombing this morning at the Ayala Glorietta malls. I was actually nearby when this happened, attending a press conference for the new line of SHARP TV’s with Yuga.…
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Unpacking the Kodak Easyshare V1253 HD camera
Oh my, I’ve never been this excited to unpack a point and shoot camera. Kodak recently launched their new line of V-series cameras. A little bit of history: the V-series leads the point and shoot camera industry by introducing new features that you wouldn’t usually find in point and shoot cameras. The V570 for instance…
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b5media tech podcast – ‘Branches sold seperately’
It’s been a while since we recorded something. In this podcast for the b5media technology channel, Mike Abundo and I talk about evangelizing the farmers as well as many other things for the Emerging Earth. [display_podcast] Not that I’m preempting a regular b5media tech podcast – I don’t want to promise anything. But I do…
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Dawn of the Blogging Relations Officer
I’ve dealt with with Web 2 companies on several occasions through their Blogging Relations Officer (I kid you not). Yes, there are such positions that exist in the new corporate set up. A BRO or Blogging Relations Officer is in charge of public relations for the blogosphere. Though it may still be far off to…
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Xoom partners with Happyslip: Send money to Lola
Lola (Filipino for grandma) needs money to buy more jewelry. What’s the fastest way to remit money to the Philippines but through Xoom? It’s been days since I applied for my Union Bank EON card (so that I can link it to my PayPal account) but still no word. When PayPal fails, there is still…
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Two Blog Openings
Takashi of Yanko Design is looking for contributing authors for his blog. Yanko Design is perhaps one of the more famous, if not the most prominent blog on anything to do with design and innovation. I’ve been in touch with the guy for the past few months and he’s pretty cool to deal with. If…
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October 26 2007: The Countdown Begins to Leopard
In theater, there is a term known as “playing to the crowd” that describes an actor that divulges into pleasing the crowd at the expense of risk. But that’s theater. This is Apple. The countdown begins to October 26 as Apple releases the much awaited OS X 10.5 Leopard. On the other side of the…