The Spin: Wendy’s Baconator in 3 Philippine Magazines

December 22, 2008

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This isn’t a blog about food, so when I do talk about food I approach it from a different angle. Here are some samplings of how Wendy’s latest offering – the Baconator appeals to different niches. The photos below are magazine ad pegs for three different publications: T3, Men’s Health and FHM.

The Baconator T3 Magazine

baconator_menshealth

baconator_fhm

Notice how the ad is essentially the same except for the take away quote on top of each Baconator. Sometimes, it isn’t about the product but with how the product can be spun into the content making it more relevant and less disconnected from the reader.

So have you tried it? It’s a killer! 🙂

Comments

10 responses to “The Spin: Wendy’s Baconator in 3 Philippine Magazines”

December 22, 2008

jhay

It’s burgers like this that makes me every so grateful that I’m still young enough to not worry about LDLs and heart conditions. 😀
December 22, 2008

teeyah

*drools*
December 23, 2008

gmravenx

Looks delicious! 😀
December 26, 2008

Patrick

Why didn’t I see this before Christmas?

I have to go out and try this tomorrow. 🙂
December 28, 2008

Sarah Lynn

Hi, I stumbled across your blog. I was just telling my fiance about these burgers when I was in the Philippines. We have them in the USA, but I didn’t see them at Wendy’s in the Phil. I just left in Dec though, stayed 2 months. And that burger is so good!
December 31, 2008

Shan

u might want to check out singapore’s supersized burgers, as seen in my blog 🙂 yung sa burger king meron din daw dyan satin 🙂

http://the-f-word-blog.blogspot.com/2008/11/supersizing-singapore.html
January 5, 2009

Therese

I just had to go out and have one for lunch after seeing this post!

My nape hurts now. And my belly is as solid as my forehead. 😉
January 6, 2009

Jayvee

your nape hurts from the weight of the burger in your jaw???? 😀
January 15, 2009

DavaoBaseJumper

Great Caesar’s Ghost! Now THAT is a mouthful! Thanks for sharing such a great (read: sinful) food item.

Anyway, I wrote to pull you into a blog game called “Six Weird Things About Me”. I hope you can find time to participate. Read about my share here: http://www.davaobase.com/index.php/2009/01/six-weird-things-about-me/
November 3, 2010

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