
Today I witnessed the press launch for the new and improved Bayan Telecommunications. Yep, they’re back! With a vengeance. Bayan Telecommunications released a consumer satisfaction survey on telcos and they have seen that:
- 90% of landline, 85% of Internet and 92% of cellphone users have experienced frustrations with their service.
- Billing problems, slow connections and poor customer care were among those cited as reasons for their frustrations.
- 25.7% of respondents stated that they are “steaming mad†with communications technology.
- 45% of Internet, 23% of landline and 32% of mobile phone users in the country have “moderate or higher levels of distrust†for communications service providers.
- 1 out of 4 Filipinos feel that telecommunications companies in the country have not been able to deliver on their promises.
Get this. The new and improved Bayan Telecommunications will offer rebates on downed services and have invested a sizeable amount just for this:
With a 50-million peso rebate program to back this quick-repair promise, the company assures subscribers that it does not just talk the talk, but also walk the walk. Mr. Fafunwa explains that in their program, if a phone or DSL connection remains un-repaired for more than 24 hours, “a 1-day refund (equivalent to 100 pesos) will be given for every four hours the problem stays unsolvedâ€. If a subscriber’s connection is out for more than 72 hours on the other hand, his or her service fee for the month will be waived. [Quoted from PRESS RELEASE]

In addition to this, Bayan Telecommunications also launched their SPAN service which is basically the “mobile landline” product, allowing you to bring about your landline and do unlimited calls. This is the Zen between mobility and fixed lines.
So Filipinos, what do you think? Will this PHP 50,000,000.00 rebate program of the new and improved Bayan Telecommunications (note that they have done a name overhaul also from “Bayantel”) prove to be the competency that will push them ahead of the other competitors? Or is it a bit sketchy?
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