Archives for Blogging

The following conversation takes place on the Monday after IMMAP.

Marketing Manager (MM): “Sir I’m back from IMMAP!”

CEO: “That’s good. What did you learn?”

MM: “That we should have conversations with our customers. They are our equals. That we should not be afraid to let them take control of our message. That we should be transparent and learn to take risks and reform our company to seeing Internet campaigns as a process, like building real relationships.”

CEO: “What?! We can’t do those. Regional will kill me. And besides we don’t have time. Let’s just do online ads.”

MM: “K.”

Oh this made my day!

Posted in Blogging on 12/08/2010

I was looking for free to use music for my Pescador Island video. The sardine run needed background music that fit the furious yet choreographed movements of the fish as they balled up and evaded the threshers. ‘Walls’ by Kogo was it.

Their single is free to download. You can check them out and download the track. If you want it choreographed to my underwater vid, check this out.

Overflow

Posted in Blogging on 21/05/2010

The machinations of Philippine commerce is rooted in sponsorships. A sponsorship is not a gift. It comes attached with a string, more often than not a tight one. It tugs. It demands. It does so in exchange for something of greater or equal value. But it does so with a smile.

On the other hand, a patron is someone who wants nothing in return for art. He recognizes art for its own sake, a valuable gift which cannot be repaid — and continues to funnel resources for that very purpose — the pursuit of art.

When blogs were born, they became an effective medium to shake the status quo. As they grew, a lot were drowned in sponsorships. One after the other. Amidst the smiles, the glamor and the coverage, they cry, knee deep, that silent scream for Freedom.

On Marcos

Posted in Blogging on 06/05/2010

Once a week, I contribute a few words to my new “how to” column, titled HAXX!. The other blogs are written by Vince Sales, Rico Mossesgeld and Alodia Gosiengfiao.

techie

In deciding on a theme for this weekly blog post, Jayvee Fernandez decided to do exactly what he does for his friends who pester him on Facebook and SMS – come up with impromptu “How To’s” which, due to his overflowing generosity, charges nothing for it. He’s finally getting paid to do just that. If you have a geeky tip you want to submit, don’t hesitate to email him at me at jayveefernandez dot com. He might just publish it.

For those who don’t know, Techie.com.ph is composed of the same staff of the late T3 Philippines, when it was still running on print. The staff has since transitioned into the web, which really makes more sense for a gadget publication and led by fellow gearheads Vince Sales and Alora Guerrero.

Usually, my articles come out every Friday, but do check on the site regularly. They’re doing a great job — Gizmodo has quoted them twice already!

Dear Gang, thank you for inspiring the community. We knew you were in the middle of relief operations but you made it just in time. Your presence at the awards was very important to everyone. Thank you!

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ONE BLOGGING NATION
Keynote Speech for the 2009 Phil Blog Awards
by Ms. Gang Badoy of Rock Ed Philippines

What an honor and a frustration to be given ten minutes to address, perhaps (arguably) the most eloquent group of people ever gathered in 2009. But here I am, so here I go.

I cannot discuss any other ‘angle on blogging’ tonight except my gratitude to bloggers. During a crisis- you have kept many of us informed, during darker times – you, blogger have inspired, during births – you spread the joy and during death – many of you have rendered those who have gone before us immortal. There is no single phenomenon that has done all those in such a level. Ang diin ng saad ng blogger sa sugat at balat ng Inang Bayan.

Your personal thoughts, observations, factual research even urgent yet seemingly trivial emotions have contributed greatly to us who read you. Imagine how wide the understanding of the next generation will be of us who have gone before them -because of your blogs. Mas maiintindihan nila kung saan tayo nanggaling. For me the best description of one who loves his country is someone who is interested in where we came from, where we are today – and where we want the country to go. Imagine the advantage the next generation has because they have our blogs to refer to.

Bloggers may have shook mainstream journalism out of its seeming (not apparent) complacency. It has pressured people to decide faster and smarter during emergencies because bloggers, for the most part, cover the many angles of truth. From the ground. I am aware that it is not all positive – lies, panic, confusion, anger, negativity have also stemmed from blogs. Blogs have given us headaches, I know one or two that have – but one thing is for sure – I have never encountered a blog that made me more complacent. And wow- what a gift. What a gift to the country – a country that desperately needs participation, incisive thinking, swift reason, informed suggestions and countless other values.

—-

Whenever the subject of press freedom comes up we always used to hear ‘better an abusive press than a suppressed one.’ I think bloggers took that one step further. Which is why my contention is this: there may be very few networks as powerful and as influential and as crucial as a responsible, articulate, prolific blogger.

2009 made me realize that a nation is not its government. Thank God. Blogging has relieved me with the fact that the history of the Philippines is no longer solely in the hands of the textbook writer. (Thank God) A history of a nation is really the collection of stories of individual lives. Our individual lives. Yours.

You know, during this recent crisis -one typhoon then the next – I observed that politicians will be ‘press-conning A” – networks will be reporting B – and bloggers will be saying C. How lucky we are to have all those views, may we have the resources and smarts to sift through all that. If we do, then we’re on our way.

Though divided in opinion I am still grateful to all who blog. Unity was never my premise for us to move and to make great a nation – but unity certainly is the goal. Not the premise — but the goal.

In my wobbly logic I will say that a country is a shared geographic space. It is the assigned square area where people live together. But a nation – wow, a nation is different; a nation is a frame of mind, a general direction, a common rhythm that a group of people share. That’s a nation.

—–
I like the title of this year’s awards. Three words that I hope to someday re-arrange. Maybe some day we can be just ONE NATION – and we just all happen to blog.

Last thought – blogging is not the ultimate verb here tonight. I know you have caught a lot of flack in the past about the seeming non-active motion bloggers take. For those who think that blogging is a minor verb, I have something to share: One cannot blog unless one goes out there. If you never got your hands dirty or walked streets, helped out, experienced heartbreak, death, birth, victory, defeat, betrayal, pain, sweat- then really- you have nothing to blog. I think it is because you live and you live well — this is why you can blog. Someday it will be said that blogging is merely the record of ‘lives well-lived.’ Again, for that I am grateful.

Keep on doing what you do, living the lives that you lead. If the country is lucky, you will still continue to blog and (quoting Plato) – your storytelling will be the education of our future’s heroes.

Welcome to the Philippines, One Blogging Nation.

Mabuhay tayong lahat.

This event is dappled in awesomeness. We’re trying something new this year — a live stream coverage of the event over the Internet courtesy of Flippish. If you’re expecting fixed point webcam quality work with a 30 second delay, well we’re out to prove you wrong. The live coverage has similar production value as on television, except that everything will be streamed via a dedicated line over the Internet. For those who will be unable to join us on that day, the live stream is actually the best way to follow the awards night.

jayvee_search

Unless you’ve been living under a rock, you would have noticed that Google is road testing a new version of their search engine. Not only is it faster, the results are also different. Should be interesting to see how this unfolds in the next few months.

But going back, the cheap-ass reason why I like this new search is because finally, my complete name pops up first in the suggestions for autocomplete when you type the word “jayvee.” Before, it would always lead to the Jayvee Dance Performance Arts Theater at jayveedance.net (BAH!)

Try out the new search in preview and share your stories.

I’m in class, having just finished my session, giving the floor to Anton. And just now, Regnard approached me and we had a really brief conversation about traffic optimization. I ran a small survey over at Performancing last week on optimizing your archives and really, everyone said that they don’t bother.

I used to be anal about my analytics. But then I just stopped caring.

And then in all irony, when I stopped caring, the stats went up. And I’ve been writing less. Hah. Go figure. You guys experience this?

iBlog 5 Live Stream

Posted in Blogging on 09/05/2009

Watch live video from Ask Janette on Justin.tv

Happy Saturday folks. See you at iBlog 5. If by chance you can’t make it, you can still view the live stream c/o Janette. :)

professionalbranding

I’d like to share three short pieces I wrote as a regular contributor for Performancing. What ties the three together are really just my thoughts on personal branding online and marketing yourself.

logo-perf

The first is a short brain fart on determining what type of blogger you are based on how much information you are willing to share online. Question: Is your life an open book? How open? Who do you drag with you online?

The second is more or less an exploratory post on how much below the line budget you’ve allocated with your blog. Have you built your blog into a strong brand to the point that it can be ubiquitous?

The third post is about authenticity. I wrote this after we wrapped up a session in AIM where Professor Cruz talked about authenticity and branding. It’s like asking: Is your travel blog real? Or is it a fake Ironwulf?

Enjoy!