Pinspire vs Pinterest

So Pinterest came first. Pinspire followed next, albeit rather quickly. Pinterest needs no introduction. But if it did, I’d say: If Path is the hot new social network of 2012, Pinterest is “new Tumblr of 2012.” Developed by the Samwer Brothers of Rocket Internet, Pinsire is a fascinating copy of the former.

So what gives? Rocket Internet’s strategy is to take concepts on beta and replicate them into their huge global network. The end result is well, something close to the original but scaled for regions that it otherwise would not be able to reach. End of the day, we can go on and on about copying a site and its features (in this case, copying most of it) but you will notice that the communities are both very different.

In any case, no harm in trying out both. We have a small offer for you though — and it’s for Pinspire, because they wanted some ad space on this little blog. If you want to win some great Apple products, courtesy of these guys, just follow these steps:

STEP 1
Sign up on Pinspire using this link and add some original pins.

STEP 2
Put the pin link in the comments section. Like this:
http://www.pinspire.com/board/show/267972 < — That’s my underwater album.

STEP 3
Promote it like crazy!
The most popular board wins an 8GB iPod Touch.
The top succeeding 10 boards win a 2GB iPod Shuffle each.

The popularity will be aggregately determined by the number of board followers, likes and comments. The winners will be announced on February 29, 2012. Deadline of entries is on midnight of February 25, 2012

N.B. Pinspire is an advertiser on this blog.

4 Responses to “Pinspire vs Pinterest”

  1. […] open! Zalora is powered by the guys from rather controversial Rocket Internet. These are the ones who created Pinspire, which is very similar to Pinterest in order to appeal to regional […]

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