Coke Light vs. Coke Zero: A Taste Feedback?

Written by Jayvee Fernandez

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Coke Zero was launched last week with a really huge event at the Fort. My cousin who was one of the agency guys in charge of the event tells me that it is a way for Coke to compete with Pepsi Max, and to get a larger demographic of male “no sugar” Coke drinkers. Statistics as well say that the impression of Coke Light is more of a “ladies choice” than a men’s thing. I think this was partly realized after the free Coke Light campaign done in malls such as the Greenbelt 3 in many legs last year.

So really, do you notice a taste difference between the two? I’ve been buying BOTH for the past week and as a consumer, I really can’t care less on which one I get. Here are the top five no sugar soft drinks I buy regularly in order from most preferred to least preferred:

Coke Light / Coke Zero
Sarsi Light
A&W Rootbeer Light
Pepsi Light
Pepsi Max

They say that between Coke Light and Coke Zero, the taste difference kicks in when both drinks are consumed at room temperature. Allegedly, you won’t notice the taste difference when both drinks are iced. Of course, doing this is rather gross so I’d rather not experiment on a matter with no great consequence to my current state of affairs πŸ™‚

What you think?

About the author

Jayvee Fernandez

Jayvee Fernandez is a tech enthusiast, EAN certified SCUBA Diver and underwater photographer based in Metro Manila, Philippines. His photos and videos have appeared in various international and local publications including Random House Germany, Discovery Channel Canada, and CNN.

21 Comments

  • >>Allegedly, you won’t notice the taste difference when both drinks are iced.

    What the hell? What kind of sick person PREFERS to drink warm coke? In that case there really is no difference between the two!

  • I like Coke Zero better than Coke Light simply because Coke light still makes me feel heavy after drinking it. Coke Zero has the same effect with me as Pepsi Max and I am a Pepsi Max fan.

  • I’m not a coke light drinker because I hate the taste. I heard that coke zero actually tasted like coke regular and tried it out. Man, was I wrong… still had that weird after-taste that only artificial sweeteners have.

  • Straight out of the can / bottle, I prefer Coke Light. Coke Zero tastes similar to regular Coke, but it isn’t quite 10% there – again though, I still prefer coke light.

    Of course, in a glass full of ice, I’m less picky.

  • hands down among all the diet drinks — its really sarsi light that tastes good without an aftertaste. i’ve gotten used to the weird aftertaste of coke light and its easier to find compated to sarsi light.

  • I usually drink coke light (can) everyday, the most is 3 cans… Coke Zero was made available in the local supermarket just last week and I rushed to get a couple of cans. The taste has no difference and price as well. But I like the packaging of Coke Zero, though.

  • is this merely a repackaging plus some perception marketing? do they(Coke Light and Coke Zero) have the same substance and formula? i haven’t tried both though since our office offers free bottomless iced tea and juices of any kind.

  • Yes, perhaps. Coke just want to get into the competition with Pepsi.

    Pepsi Light = Coke Light
    Pepsi Max = Coke Zero

    If there’s no Pepsi Max, then there will be no Coke Zero as well… both are trying to kill the sugar and the drinker as well.. lol πŸ˜€

  • Both these brands have been competing for years and its hard to tell which was created first and which was created as a response to the other’s product. Pepsi Max is a UK product and so is Coke Zero. And both have been out there for about 2 or so years already. From the sources I have googled, it appears to be that Coke Zero went as far back as 2005. But… I have not read everything. πŸ™‚

  • i have been drinking Coke light since the 90s then shifted to Pepsi max last year, when i tried the coke zero i didnt tasted any major significant change in flavor vis-a-vis Coke Light.

    i am still a PEPSI MAX slave.

  • I wonder if sarsi light has grown out of the 80s crowd and how long can it sustain its market share.

    My top 3 diet drinks would be

    1. Sarsi light
    2. Coke light/Coke Zero
    3. Pepsi max

  • i agree. I think Sarsi should reinvent itself. Who bottles Sarsi? Are they the same guys who do Mirinda? That stuff is also good.

  • I dont see any difference,they both contain aspartame or phenylalanine – aspartame. Phenylalanine can cause irreversible brain damage and death. please visit this website for more information about the side effects of phenylalanine and aspartame, that is the sugar substitute in Coke light, Coke zero, Pepsi light, pepsi max , etc.

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